Amazon Creators Foundry Opens Applications for 20 UAE Creators
Amazon's six-month program will help 20 UAE creators launch products on Amazon.ae.
Amazon Creators Foundry is now taking applications. The initiative will choose 20 UAE-based content creators to launch and scale products on Amazon.ae, with support from Amazon Ads and Creators HQ. Amazon first announced the program in January at the 1 Billion Followers Summit.
Applications run from August 26 to September 9, 2026. The form is available at creatorshq.com/amazon-creators-foundry. Creators HQ is the first dedicated creators' hub in the UAE and the Middle East, and it is part of Visioneers. It operates the program alongside Amazon Ads.
What selected creators get
The program spans six months, and it is built to cover the operational side of e-commerce, not just content.
- A Dubai e-commerce trade license
- An Amazon.ae seller account
- Product listing setup
- Fulfillment by Amazon configuration
- Launch support for advertising campaigns
Creators also get access to Amazon's international selling program. With that, they can list products in Amazon stores across North America, Europe, the Middle East and North Africa, and Asia-Pacific.
Eligible creators can receive up to US$100,000 in Amazon DSP media budget. Each creator can also get a US$2,000 Amazon Sponsored Ads incentive match. Amazon Ads workshops and mentorship sessions with Amazon senior leadership are part of the schedule.
Who can apply
Applicants must be based in the UAE and have an existing retail presence, such as selling through social media or other channels. They need at least 100,000 followers. They must hold or be willing to obtain a valid Dubai e-commerce trade license.
The Foundry connects a creator's existing audience to Amazon's logistics and advertising machinery. For Creators HQ, the program is a way to move beyond content production into commerce services: licensing, fulfillment, and ad buying are handled by the company, which removes the setup work that often stops influencers from becoming sellers. The international selling component also pushes UAE creators beyond Amazon.ae, giving them access to shoppers across four regions from one seller account.
Why the ad budget matters
The US$100,000 DSP allowance and the US$2,000 Sponsored Ads match are training tools as much as incentives. Amazon Ads is running workshops alongside the program, so the 20 creators will be shown how to spend that budget before they spend their own money. A creator who learns to run campaigns during the six months is likely to keep running them afterward. The Foundry, in that sense, is a recruiting channel for Amazon's advertising business as much as it is a seller-development program.
The application window is short, and the list of requirements is specific. Two weeks is not long to prepare. Creators who want in should be ready to show their current retail sales and follower count immediately. Applications close on September 9.
