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AI Adoption Index

Gulf employers adopt AI faster than they train people to use it

Most professionals in the region use AI every week, but fewer than two in five call themselves highly confident — and training is the sharpest dividing line in a survey of 1,143 workers.

EDEnterprise Desk27 Oct 2026 · 4 min read
Gulf employers adopt AI faster than they train people to use it

The Gulf does not lack access to artificial intelligence. It lacks people trained to use it well.

That gap ran through a panel discussion on AI and the region's workforce, which weighed how much of the adoption now visible across the Gulf is turning into lasting operational change, and how much of it stops at individual experimentation. The evidence behind the conversation came largely from a study Al-Futtaim published under the title Unlocking AI for the GCC Workforce.

The survey covered 1,143 professionals across six Gulf countries in March 2026, drawing on consumer-economy sectors that include automotive, healthcare, retail, hospitality, technology and electronics. The UAE and Saudi samples each exceeded 500 respondents, and the study's factsheet describes both as statistically sound. Results from the smaller markets are directional, which matters for any employer tempted to read a regional average as a description of its own staff.

Usage has outrun confidence

Familiarity is no longer the constraint. Eighty-two percent of respondents use AI at least weekly, and 73 percent say it has improved their productivity. Confidence is thinner. Thirty-nine percent describe themselves as highly confident with the technology, and 20 percent say they have received extensive training in it.

Employers talk a better game than they run. Fifty-three percent of respondents say their organization encourages AI use, yet one in four report no formal AI training from their employer at all.

Those two findings sit awkwardly together. An organization can tell staff to use AI, hand out licences and count the logins while leaving the actual learning to whoever has spare time for it. Roughly a quarter of respondents describe something close to that.

Training is the strongest predictor of successful adoption in the study's analysis. Employees who had been trained extensively were 2.5 times as likely as untrained colleagues to report high confidence, and almost twice as likely to say they saved four or more hours a week through AI. The authors are careful with causality: these are associations from survey responses, not proof that instruction alone produced the improvement.

Access to that instruction splits along familiar lines. Among respondents aged 45 and older, 47 percent say their employer has given them no formal AI training. Frontline workers, and employees at smaller organizations, also have less access to structured development than colleagues elsewhere.

What leaders do, and what they allow

Where senior leaders visibly use AI themselves, the study reports adoption three times higher. Confidence is also greater in organizations with a formal AI strategy. Both results are associations drawn from the same set of responses, and neither settles which came first — the strategy or the confidence.

Moza Al Futtaim, the group's chief AI officer, said organizations that succeed put investment into their people alongside their technology. Lula Mohanty, a managing partner for IBM in the Middle East and Africa, said AI adoption on its own does not create business value. Ibrahim AlJallaf, chief operating officer of Inception42, a G42 company, said most companies drop AI into workflows designed for people and then wonder why the gains come out marginal.

Security concerns cut across skill levels

Data security was the barrier cited most often, named by 36 percent of respondents and ranked ahead of insufficient formal training, time pressure and limited access to tools. The worry did not fade with experience. Greater familiarity with AI did not necessarily leave employees more comfortable about how their information was handled, which suggests the caution is not a knowledge deficit waiting to be closed by a course.

The study asks employers to set clear rules on which AI tools staff may use, what information they may enter into them, and when a person must review the output before it travels any further.

Beyond hours saved

Counting usage and time saved is the easy part. The report argues that employers should also track output quality, error reduction, decision speed and customer satisfaction — measures that speak to whether the work itself improved.

Time saved on drafting, presentations or administrative chores says little on its own about whether customers are served better, mistakes become rarer or financial results strengthen. The study offers a reading of the professionals it surveyed rather than a definitive measure of the whole Gulf workforce. Even so, employees in customer-facing, operational or process roles are well placed to spot where AI could help, if they are given support to try.

The region's constraint has shifted from access to capability, and capability is the slower thing to buy. A tool can be licensed in an afternoon. The habits that make it useful take longer, and they do not spread on their own.

The test ahead for employers is narrower than procurement. It is giving staff the capability and the confidence to use AI responsibly, redesigning the work where the old process no longer fits, and then showing that the change produced a better result than the one it replaced.

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ED
Enterprise Desk
Enterprise Desk covers enterprise technology and B2B software for Anecdoted.

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