theQA raises over $550,000 pre-seed to scale AI consumer research in Kuwait

theQA has closed a pre-seed round above $550,000. The Kuwaiti company sells an AI-assisted platform for consumer research, and the funding comes from a local family office alongside a group of strategic angel investors.

Two founders, one product

Ahmad Al Ebrahim and Hussain Ali AlNashaba started the business in 2025. Al Ebrahim is chief executive. AlNashaba is chief technology officer.

Their customers are companies, agencies and independent researchers. Inside the platform, a team writes a research brief and the AI survey builder turns it into a questionnaire. From there the user targets a defined audience in Kuwait and collects responses. Most of the work falls into familiar categories: consumer preferences, how a brand is perceived, and how people react to a product concept before anyone builds it. The company calls itself Kuwait's first AI-powered consumer research platform.

The pitch is speed. A brief that might otherwise wait in an agency queue is meant to become a live study in a shorter window, with respondents drawn from a pool the company has already verified rather than recruited from scratch.

A panel of 20,000

The platform went live in April 2025. It now runs a panel of more than 20,000 verified participants — the number the founders treat as their main evidence that demand exists. Revenue has grown in every quarter of 2026 and has nearly doubled since January. Those figures come from the company and have not been independently audited.

Three things get the new money. Wider operations in Kuwait. More development on the AI research tools. And work on the insights and data analysis layer that sits on top of the survey results.

What the founders say

Al Ebrahim described the original goal as modest: make it easier for businesses "to understand the people they serve". Traditional consumer research, in his account, has demanded significant time, effort and resources, and the opening he saw was to make the process simpler and more accessible. Passing 20,000 participants in a matter of months, he said, reinforced that reading of the market. The round, he added, will let the company strengthen its capabilities and widen access to consumer insights for businesses across Kuwait.

AlNashaba frames the engineering work the same way — around simplification at each step. Asking the right questions. Reaching the right people. Reading the results correctly. The company builds tools meant to cut the time and effort a study requires, and applies AI where it adds practical value rather than for its own sake. New capabilities and platform improvements come next, with the aim of moving clients from raw feedback to a decision.

theQA did not disclose its valuation, or the identity of the family office and angel investors in the round.