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Mastercard, uwallet and Jordan Post Launch BareedPay Card Program

The co-branded card program pairs Mastercard rails with uwallet's issuing platform and Jordan Post's national reach to push bill payments, transfers and prepaid products.

TBTariq Benali3 Nov 2026 · 2 min read
Mastercard, uwallet and Jordan Post Launch BareedPay Card Program

Mastercard, uwallet and Jordan Post Company launched BareedPay, a co-branded card program intended to widen access to digital payments in Jordan. The partners announced the launch on Tuesday.

Under the arrangement, Jordan Post Company, powered by uwallet, will let BareedPay cardholders make digital payments. That covers online shopping, government dues and other bills.

The program spans multi-currency and prepaid payment products, and it enables peer-to-peer transfers and cross-border money transfers. It is also designed to support small and medium-sized enterprises and merchants.

Sami Al-Dawood, who chairs Jordan Post Company, said the collaboration would help the postal operator serve communities across Jordan better and would play a key role in advancing the digital economy.

BareedPay is meant as a scalable platform connecting people to formal financial services, and it supports the modernization of government payment programs.

Ala'a Ensheiwat, chief executive of uwallet, said the company's work as issuing partner is dedicated to a payment experience that is secure, scalable and easy to use, and that improves financial access.

The initiative aims to broaden participation in the digital economy for underserved communities, small businesses and expatriates.

The card arrives as Jordan's government runs a Digital Transformation Strategy and Implementation Plan covering 2026 to 2028, intended to keep the country aligned with global developments and establish it as a regional hub for technology and innovation, according to the Ministry of Digital Economy and Entrepreneurship. The ministry says 85.5% of government services had been digitized as of July 2026, with a target of 100% of eligible public services by the end of that year. Sanad, the national digital identity application, had more than 2.88 million active users.

Regionally, the Middle East is the fastest-growing real-time payments market. A 2025 World Economic Forum report attributed that growth to a young, tech-savvy population and government investment. Real-time payments in the region totaled $675 million in 2022, and the Forum forecasts $2.6 billion by 2027.

BareedPay's reach depends less on the card itself than on where it is accepted and who can get one. Pairing a postal network that already touches smaller towns with an issuing platform gives the program a distribution channel that a bank branch build-out would take years to match.

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Tariq Benali
Tariq Benali covers business and corporate news across the UAE and MENA for Anecdoted, tracking the deals, leadership moves and regulatory shifts behind the region's companies.

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